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About Me
Hey, I'm Michael!
Cranford, New Jersey, United States · Member since November 2012

I am a sustainability strategist and thought‐leader, with over 20 years of extensive leadership experience in packaging, engineering, sustainability, and project management. A frequent speaker on sustainability and the impact of packaging on the world, Mike has developed and written extensively on the concept of Positive Potential™, a strategy to balance packaging waste generation with measurable positive sustainability initiatives.

Prior to management consulting, Mike brought visionary leadership to the consumer products industry, serving as Vice President of Global Engineering at Johnson & Johnson. When developing sustainable products and packaging design, Mike focused on “engineering the future” of Johnson & Johnson by integrating creativity, technology, and business – most readily seen in the highly successful Project Phoenix. As the founder and driving force behind this initiative, Mike helped transform the company’s impact in emerging markets through a unique supply chain sustainability effort that encourages economy, recycling and self sufficient, responsible growth. He brings that same vision and innovative thinking in his work with GCC’s leading global clientele.

Previously, Mike served in senior leadership roles within the engineering organizations at The Estée Lauder Companies, Inc., Avon Products, Inc., and L'Oréal Paris. Having received his Master’s in Business Administration from Cornell University, he is fluent in English and Portuguese.

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