I'm someone who likes to travel to see the sights but get to experience the locale - its people and culture. I like the beach but my vacation would not be sitting at the pool or on the beach the whole time. Nor is it about doing all the outdoor activities that I could do back in CA. I try to find things to eat that I can only get at that location, or visit places that are special to that location. I'm a junky for museums cause they share so much information and the Forbidden City is not something you can do in 30 min, nor is the MET in NYC. When I think of more things, I will let you know.