• Malu
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About Me
School
Colégio Santo Inácio, Colegio Sacre Coeur de Marie, Escola Municipal Dr Cícero Penna, Pontifical Catholic University of Rio de Janeiro, Escola Superior de Propaganda e Marketing, FGV
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Malu

Hey, I’m Malu!

Rio de Janeiro, Brazil · Member since July 2012
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I specialize in promoting social partnerships and strategic alliances among private companies, government agencies and non-governmental organizations, setting self-sustainability goals and timelines. My experiences are in the areas of retail, oil & gas, the environment, Internet, energy, finance, business, telecom, health, agribusiness, law, technology, NGOs, entertainment, performance, fashion, education and culture. In 2004, I started the Vale Encantado in Floresta da Tijuca, the largest urban forest park in the world. This program in Rio de Janeiro, Brazil, promotes environmental conservation, having already garnered funds from France and Holland. Apart from having worked for several major Brazilian media companies, I have also covered stories for CNN and Channel 4 (UK), among others. Since 1994 I have acted as PR Consultant for several other companies and events such as Bradesco Seguros, Petrobras, Edelman Public Relations, Eletronuclear, Swire Oilfield, Global Industries, Lanxess and Michelin.