The apartment is not an hour and a half from the city centre, the 30-40 minutes quoted in the listing is accurate. Quoting inaccurate times results in negative reviews, which is why I have kept everything as accurate as possible.
I appreciate this was your first time in London and travelling through the city was more challenging for you than expected. However, you are the first guest from over 170 bookings to be unable to find my apartment and this is the first negative review I have had out of 120 reviews. Pretty much all of my guests are international and most have never been to London before, but they brought my directions with them and managed just fine. I answered all of your calls immediately and spent a lot of time assisting you in finding the address but you found it difficult to follow basic instructions and struggled to describe where you were. I was patient and helped you until you found it.
The directions sent to you were the same every other guest has received and are very detailed and specific, and include photographs with labels. I could not have made it any clearer.